We make your business everyone's business!

We make your business everyone's business!

Audio & Podcasts

Compliment your existing online and offline branding campaigns with audio advertising. bPUBLIC provides your business access to programmatic audio-specific publishers like Spotify, Triton, AdsWizz, and TargetSpot. We target audio ads to relevant geolocations and custom audiences to drive a digital advertising campaign that gets your brand heard.

What is Audio Advertising?

Leveraging programmatic audio-specific publishers, marketers deliver audio ads in audio content like digital radio and music-streaming services.

How it works.

bPUBLIC sources audio advertising placements through private marketplaces. We have a pre-negotiated library for each partner that includes details on placement, specific genres, playlists, demographic traits, and more. Unlike traditional radio advertising, programmatic audio advertising enables data-driven targeting to reach audiences that extend beyond display or video advertising campaigns. Using programmatic audio-specific publishers like Spotify, Triton, AdsWizz, and TargetSpot, your audio ad will be served in audio content like digital radio and music-streaming services.

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    Who it is ideal forAudio advertising is an ideal tactic for brands looking to reach a broad audience, particularly for telecom, retail industries and consumer packaged goods (CPG: items used daily by average consumers that require routine replenishment, like food, beverages, clothes, tobacco, makeup, and household products).

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    Drive AwarenessAudio advertising is best used for awareness campaigns with a reach goal since people tend not to click on audio ads. 

  • Non-SkippableNon-skippable ads are played in brand-safe environments on mobile (in-app, web, and optimized web), desktop, tablet, and connected TV devices. 

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● Device Types: Desktop, mobile, tablet, connected TV● Target by geographic location/region/city, etc.