We make your business everyone's business!

We make your business everyone's business!

LOCAL BUSINESS MARKETING FOR B2B or B2C

MONOPOLIZE Your Local Market!

Build Your Business On A Strong Local Presence To Dominate Competitors Both Online & Off

Our data-driven, multi-channel local marketing process will put your business ahead of the pack. Skyrocket profits with qualified prospects to your website, office, or retail location. Turbo-charge your marketing and scale your local business!

GET ON THE MAP GET FOUND GET RECOMMENDED BOOST REVENUES

Automotive

Healthcare

Real Estate

Dining

Legal

Finance

Home Services

Franchises

Retail

Accounting

Medical Services

Nightlife

Health & Beauty

Event Services

Local Media

Builders & Contractors

Local Attorneys

Banking

Roofers

Computer Repair

Office Space

Locksmiths

Entertainment

Fitness

Trade Schools

6 Steps To Local Marketing Success

1

LOCAL BUSINESS PROFILE: We put your business on the map & push it to the top.

Get your business found by more online customers with an enhanced Google Business Profile listing. According to Google, 70% of online customers buy from a business they find online. When customers look up a business on Google, they expect to find accurate information and beautiful images. 

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    What's included?● 1 free Google Business Profile claim● Listing setup (profile and cover images, hours of operation, and categories)● Monthly NAP data verification (Name, Address, and Phone)● 1 Google Business Profile post every month (we can optionally do more)● Upload photos provided by you● Save Your Time & Run Your Business
    Get a Team of Experts Our marketing strategists will make sure that your Google Business Profile is accurate and up-to-date.
    Proof of PerformanceYou will have real-time access to reports in our platform, allowing you to see proof of performance. 
    Did You know?● The average Google listing that has been well-maintained with a Google Business Profile gets 5X more views than listings which haven’t been claimed by their owners.● Customers are 2.7x more likely to consider a business reputable if they see a complete listing on Google Search and Maps.● Consumers are 38% more likely to visit and 29% more likely to consider purchasing from businesses with more complete listing information.

2

LOCAL REPUTATION: We stay on top of your online reviews with fully managed Review Responses.

Reading online reviews has become the first step for the modern shopper! Business owners understand their online reputation matters, but managing and responding to every online review is time-consuming. With our Review Responses management service, our Marketing Strategists will ensure your online reviews are promptly and professionally answered. 

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     Influence page rank up to 10%● Increase website visits up to 25%● Showcase success with positive reviews● Gain the trust with real feedback
    Improve Online Reputation Responding to every review, positive or negative, is key to establishing a happy customer base. When customers take the time out of their day to leave a kind review, it is in your best interest to make sure those customers feel seen and heard too!
    Build Trust With Customer BaseResponding to online reviews shows current and potential customers that their feedback and their business are valued, causing them to choose your clients' business over their competitors. 
    Build Credibility With Search EnginesSearch engines only want to recommend the most credible businesses, and one way your clients can build this credibility is by having their online reviews consistently responded to. 
    What's included:● Onboarding call.● Approval process for negative reviews. ● Review responses.

3

LISTING BUILDER: Maintain consistent business information across the web, directories & more.

Get found on search engines, social networks, mobile apps, navigation systems, and more! It’s more important than ever to ensure your business listings are present, accurate, and protected from unwanted changes. That's why we provide you a single dashboard to control how your business appears across the internet. With the click of a button, you can instantly create and update listings across an established network of sites. Better yet, it keeps information protected from third-party changes—putting you in control of your brand.

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    Modern search has changed the way customers find businesses online. Is your business showing up as a point of interest in modern GPS systems? Mobile apps? Are voice assistants like Siri and Alexa giving your customers the right information?
    Missing or incorrect data can result in unhappy customers, lost revenue, and a drop in local search ranking.
    We provide you a single dashboard to submit, update, and monitor your business information across data aggregators: Neustar/Localeze, Foursquare, and Data Axle. These aggregators share your business information with a network of directories that power search engines, navigation systems, voice search, mobile apps, and more—and create accurate listings customers can count on.
    ● We submit your business information across the major data aggregators, and empower you to manage everything from a single dashboard.● We provide reporting on the syndication of your data and proof of performance in citations. Our platform shows when data has been synced with each of the four data aggregators and your growth in citations over time.● Showcase your brand with photos and highlight products and services. Offer more information, like hours of operation and payment methods. By enhancing your online listings customers will be more likely to buy.● Build your online presence, drive customers to your door, and boost your SEO. The correctness, quality, and amount of citations a business has all contribute to local search rankings.
    Get your business found on an established network of search engines, social networks, business directories and navigation systems by creating and fixing listings. You'll be able to make updates to your listings in real-time - Holiday hours, address changes, new payment methods - at the push of a button, ensuring your customers will always find the most up-to-date information. Furthermore, we protect your data from changes by competitors, data aggregators, and other third parties.

4

GET SOCIAL: Get a team of knowledgeable marketing strategists to manage your social media.

A solid social media presence can help you engage with their customers, but writing great content that entices customers is much harder than it seems. bPUBLIC's Marketing Services team has creative writers who double as social media experts. We’ll work with you to find the right style, tone, and angle to craft social posts that promote your business.

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    To be successful on social media requires posting a nonstop stream of relevant content and engage with customers across all social channels. With our Social Marketing program, we can plan, schedule, and publish your content for Facebook, Instagram, LinkedIn, Twitter, and Google Business Profile. 
    We grow your revenue by discovering new customers through Twitter lead searches and drive sales through Instagram. We also help you provide excellent customer service by managing all comments left on posts and any mentions from within the app. In-depth analytics let you know how your posts are performing so you can assess performance and continue to elevate your social media strategy.
    Onboarding ProcessOur onboarding process will introduce you to best practices for social media marketing and help us understand your business to build a successful content strategy.
    Dedicated WritersWe have a team of creative writers with strong grammar and editing skills. They will create grammatically correct content to entice your audience.  
    Proof of PerformanceYou will have real-time access to reports in our platform, giving you the opportunity to assess the results of every successful marketing strategy.
    What's Included:● Onboarding call● Social page build● 3 social post/week on the social network(s) of your choice
    Available Social Platforms:● Facebook● Instagram● LinkedIn● Google Business Profile● Twitter● Pinterest
    Save time by letting our marketing strategists improve your social media presence.Get access to a team of specialists with years of experience in social media.Access a dashboard with proof-of-performance metrics in real time.

5

GET MARKETED: We target your ideal local prospects on a variety of channels.

This is where we ad our "special sauce" to really make you standout from the crowded marketplace. We will bolt our Identity technology to BOOST your marketing. Your competitors will envy you, wondering what kind of voodoo you've tapped into. 
We recommend you add one of our monthly marketing packages to the "Local Foundations" package (this page) to reach your target audience, either B2B or B2C.
Do you sell to other businesses or to consumers?● BUSINESS-TO-BUSINESS● BUSINESS-TO-CONSUMER

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    BOOST PROFITS with Multi-Channel Integrated Marketing AutomationConvert Your Ideal Prospects Into Paying Customers. On-Time & On-Demand!
    Put your business on the most reliable path to rapid growth. Annihilate your competitors and monopolize your market.
    ✓GET NEW CUSTOMERS ✓INCREASE RESPONSE RATES ✓ACHIEVE POSITIVE ROI ✓SKYROCKET PROFITS
    Make your business the obvious choice among a crowded competitor landscape.
    Our approach to direct response marketing embraces every phase of the customer journey. For the best possible results, your product or service needs the best possible marketing. We implement the most cutting-edge tactics and technologies available to reach your goals. Multi-channel, integrated marketing empowers businesses to rapidly grow, reach new audiences, and achieve skyrocketing profits!

    Our ID Pixel technology resolves the identity of up to 60% of your site visitors using our database of over 270 million contacts tracking more than 5 billion daily behaviors - and we know how to put it to work for your business!

6

OPTIMIZATION: Always improving.

Tracking is the foundation for Local B2B or B2C campaign optimization. Therefore, we track every metric for that purpose. We regularly calculate your campaign metrics, so you know the value generated by your campaign. Moreover, we conduct new split-testing monthly to optimize your campaign for maximum results. Data always drives our decisions to better position your campaign for constant improvement, month after month.

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    Our marketing reports ensure you are getting updated on campaign performance. We optimize every month, for the life of your campaign, so that you are always achieving the best possible results!

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Multi-Channel Integrated Local Business Marketing

Reliable data is the foundation for effective local outreach and advertising. When we know your ideal prospects, we can design the right plan to convert them into paying customers.

The objective for Local B2B or B2C marketing outreach is always about getting more sales for your business. Therefore, we design our custom strategies around that central aim. We focus our efforts on outbound and direct marketing techniques by delivering straightforward messages to the prospects we have identified via our initial selection process.  We primarily build outreach campaigns around the following channels:

    Social media and banner ads.
    SMS and voicemail drops.
    Cold email and LinkedIn outreach.
    Direct-mail follow up via USPS... and much more!

Multi-channel integrated marketing is scientific, accountable, and measurable - with PHENOMENAL RESULTS!

POWERFUL CASE STUDIES

All the ways we target your ideal audience

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Identity Resolution

Convert 30-60% of web visitors into qualified leads - matched to over 1 trillion behaviors.

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Automated Email

Within 90 seconds of being on your website, we can email your website visitors. 

Phone Follow-Up

Auto-call your website visitors after they have been identified by our ID pixel technology. 

Auto-Direct Mail

Automatically send your website visitors or leads a direct mail piece for even better results.

Leads-To-Ad Campaigns

Boost ad performance by automatically retargeting your visitors & leads - without cookies!

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Search Results

Get your website seen in search results, whether by paid ads or organically via SEO.

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Location Based Targeting

Reach your audience where they are with location-based tactics, like geofencing & geoframing.

Cross Device Targeting

Reach your audience on multiple devices with cross-device targeting: phone, TV & more.

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Retargeting

Raise brand awareness by retargeting prospects with ads to increase their effectiveness.

Data Targeting

Data targeting employs third-party data to build relevant and scalable custom audiences.

Audio & Podcasts

Get your ads on Spotify, Triton, and TargetSpot, targeted to relevant locations and audiences.

Connected TV

Get your ads on all of the major networks and streaming services for a fraction of the cost.

Contextual Categories

Advertise on the relevant websites visited by your customers.

IP Address Targeting

Target campaigns to IP address that indicate the location of the user. We can target these.

Native Advertising

Entice customers with informative content that directs to relevant materials.

CRM Onboarding

Uncover your most valuable customers and create highly-targeted custom audiences. 

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Market Data Targeting

Target based on individual interests, demographics, purchase behavior. 

Let's Boost Your Profits!

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